4 min read
Why Customer Lifetime Value (CLV) Outweighs Margins
It's easy to get caught up in the allure of immediate profits. Margins, after all, are a straightforward metric: they tell you how much money you're...
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4 min read
It's easy to get caught up in the allure of immediate profits. Margins, after all, are a straightforward metric: they tell you how much money you're...
3 min read
One challenge that keeps leaders awake at night is customer churn. Picture this: a loyal customer, once a regular and enthusiastic patron of a brand,...
2 min read
Gaining deep insights into customer behavior and product performance has always been a critical factor for staying ahead of the competition. But the...